Our preferred approach for building new knowledge is to convene coalitions of businesses, governments, NGOs, and academics with relevant expertise to collaborate with our teams as we describe and analyze important demand shifts. This model ensures that we are benefitting from the very best available thinking on a given topic as well as having a group of experts to pressure-test our findings and conclusions, and yet enables us to maintain our independence and neutrality.
Each of our projects rely on the financial support of sponsors. Sponsors play a special role in our collaboration model. They work closely with us to provide input on the most important questions to answer. We share and discuss findings with sponsors early and privately. Sponsors have access to The Demand Institute team and leadership throughout our research projects. And finally, sponsors have access to detailed findings and underlying information and analysis that are not put into the public domain. To find out more about specific sponsorship opportunities, read about our projects.
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Anticipating the needs of 8 billion people